Automation Anywhere vs Make (Integromat)
Comprehensive comparison for 2026 — features, pricing, and expert verdict
Overview
Choosing between Automation Anywhere and Make (Integromat) is a common dilemma for professionals looking for the right solution. Both platforms have carved out significant market positions, but they take notably different approaches to solving similar problems. In this comprehensive comparison, we analyze every aspect that matters — from features and pricing to user experience and support — so you can make an informed decision.
Ratings Comparison
Feature Comparison
| Feature | Automation Anywhere | Make (Integromat) |
|---|---|---|
| Visual Builder | Yes | Yes |
| Code Support | Yes | Yes |
| Api Connections | Yes | Yes |
| Scheduling | Yes | Yes |
| Conditional Logic | Yes | Yes |
| Error Handling | Yes | Yes |
| Team Collaboration | Yes | Yes |
| Templates | Yes | Yes |
| Webhook Support | Yes | Yes |
| Ai Actions | Yes | Yes |
| Free Plan | No | Yes |
| Starting Price | Custom | Free |
| Founded | 2003 | 2012 |
Feature Analysis
Both Automation Anywhere and Make (Integromat) share a solid foundation of core features including Visual Builder, Code Support, Api Connections, Scheduling. Interestingly, both platforms offer nearly identical feature sets. The difference lies more in the implementation quality and depth of each feature rather than feature availability itself. Looking at user ratings, Automation Anywhere holds an overall score of 8/10 and an ease of use score of 5/10, while Make (Integromat) scores 9/10 overall and 7/10 for ease of use. These ratings reflect real user experiences and can indicate differences in usability, support quality, and overall satisfaction.
Pricing Breakdown
When it comes to pricing, both Automation Anywhere and Make (Integromat) offer flexible pricing models. Make (Integromat) stands out by offering a free plan, giving you a risk-free way to explore the platform. Automation Anywhere requires a paid subscription from the start.
Pros & Cons
Automation Anywhere
- Market-leading RPA capabilities
- Cloud-native architecture
- Strong bot management and governance
Cons
- -High cost of ownership
- -Complex implementation
- -Requires dedicated RPA team
Make (Integromat)
- Superior visual workflow builder
- Much better value than Zapier for high volume
- Advanced data manipulation and routing
Cons
- -Steeper learning curve than Zapier
- -Fewer native integrations
- -Can be overwhelming for beginners
Who Should Choose Which?
The ideal user for each platform differs considerably. Automation Anywhere is best suited for large enterprises, IT operations, shared services, making it a strong choice if you fall into any of these categories. Make (Integromat), meanwhile, shines for power users, agencies, complex automations, which means it may be the better pick if your needs align with those use cases. Founded in 2003, Automation Anywhere describes itself as "Enterprise RPA platform combining bots, AI, and process intelligence." Make (Integromat), established in 2012, positions itself as "Visual platform for designing, building, and automating complex workflows." With 9 years between them, Automation Anywhere brings the maturity and proven track record of a veteran platform, while Make (Integromat) offers the fresh perspective and modern architecture of a newer entrant.
Our Verdict
After analyzing all the data, **Make (Integromat)** comes out slightly ahead in this comparison, thanks to higher user ratings (9.0 vs 8.0), availability of a free plan. However, this does not mean Automation Anywhere is a poor choice — far from it. Automation Anywhere excels in its own right, particularly for large enterprises and IT operations. Our recommendation: if you value superior visual workflow builder, go with Make (Integromat). If market-leading rpa capabilities matters more to you, Automation Anywhere is the way to go. Either way, both are solid platforms that have earned their place in the market.